Johnny told business owners they’d undercut the competition by a few bucks, and they knocked on a lot of doors.
The next day, they started cold calling more businesses door-to-door. The owner was happy with the cleaning, but offered to pay them in donuts! Still, “We were stoked about it,” Johnny said. So they eagerly cleaned the windows, which took about an hour - much longer than it should have, but it was their job. The owner said if he liked their work, he’d pay them. The first store the teenage duo pitched was a donut shop. “We started with storefronts,” Johnny told me. How to Get Your First Window Cleaning Customers Like many other blue collar businesses, window cleaning is highly localized and there may not be a dominant local or regional player in your area. That means the average window cleaning business does around $50,000 in revenue a year. Had Johnny and Sergio done a little more research, they would have found window cleaning to be a $2 billion industry, but spread across nearly 40,000 businesses. (More on their tools of choice below.) Competitive Analysis in the Window Cleaning Industry “I sent Sergio $75 and he put in $75 and we bought a bucket, a squeegee, and a pole off Amazon and we started going off knocking on doors,” Johnny explained.Īs the business grew, they invested more in branded t-shirts, truck wraps, insurance, software tools and more. Orange Window Cleaning cost $150 in materials to get started. “That’s what sparked it, and we’ve been doing window cleaning ever since,” Johnny told me. Johnny also found a YouTuber that was vlogging about his own window cleaning business and how he was making great money. He and his friend Sergio started brainstorming business ideas, and the first idea Sergio suggested was cleaning car windows. Johnny said he didn’t think cleaning car windows would bring in enough cash.īut he started Googling window cleaning to look into it further and came across the business of cleaning windows on commercial and residential properties. Johnny said he started Googling how to start a business, listening to The Side Hustle Show, and absorbing as much information as he could - all while still in college.
Johnny told me that he doesn’t have any entrepreneurs in his family and used to think that he’d need a degree in business to start his own business. You'll also receive my best side hustle tips and weekly-ish newsletter.
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